Who PayLink is for
Good fits
- A business that wants to start taking payments today. PayLink UPI needs only a UPI ID: no gateway account, no KYC wait, no fee per payment. Add a card gateway later without touching your code.
- A business that wants more than one gateway. Razorpay for cards, PhonePe for UPI intent, PayPal for overseas buyers, in the order and amount ranges you choose, with automatic failover when one is down.
- A software company that needs payments inside its product. Run one PayLink for all your customers. Each gets its own console, its own keys and, if you like, its own database. Your product drives everything through the platform API and can act for each tenant.
- An agency or hosting company that sets up payments for many small businesses and wants one place to manage them, with partner onboarding to get those businesses gateway accounts.
- Anyone who must keep payment data on their own servers, for data-residency or contractual reasons.
Not a fit (yet)
- You need to hold cards yourself. PayLink never sees card numbers: payers enter them on the gateway's own page. That keeps you out of most PCI DSS scope, but PayLink is not a card vault.
- You need payouts, split settlements or a wallet. PayLink takes payments and refunds them. Money settles from each gateway to the merchant's own account; PayLink reconciles it but doesn't move it.
- You don't want to run a server. PayLink is self-hosted. It is light (one container, SQLite to start) but someone has to run it.
What PayLink is not
PayLink is not a payment gateway and is not a bank. It doesn't hold money or set fees. With PayLink UPI, money goes straight from the payer's bank to the merchant's UPI ID. With a gateway, the merchant's agreement with that gateway applies; PayLink only connects to it.